Practical sales and digital marketing advice for entrepreneurs who are looking to work less, get more done, be more productive, and balance work and personal life. Each episode is designed to give you an inside look into the mind of a successful entrepreneur.
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Moms Do Business Different - Online Marketing, Sales Strategy and Mindset Tips for Christian Mom Entrepreneurs!
Kay Hillman
Podcast for Female Entrepreneurs and Christian Entrepreneurs to help you improve your marketing and social media strategy so you can make more money. Every week your host Kay Hillman is going to share tips and tricks about social media marketing, mindset, and sales strategy. You'll learn how to start, grow, and scale a service based or coaching business - God's way. From how to create a solid foundation for starting your business to how to strategically plan the next 6-months of marketing fo ...
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291. How to navigate randomly taking time off and accidentally ghosting your community
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Let's talk about taking time off and ghosting your community because life is life-ing Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales Mama Roadmap a private podcast and 20+ page guide on going from no figures to multiple six figures. Inside you'll identify what stage of growth your business is in, as well a…
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Eeee! I love talking buyer psychology and sales! So lets talk about who people don't buy and some common sales mistakes you may be making (and how we can navigate them). Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales Mama Roadmap a private podcast and 20+ page guide on going from no figures to multiple six…
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I've said this before and I'ma say it again, your brand and branding matters This Is a battle I'm willing to fight and I'll win. Tune in and lets talk about this more mama! Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales Mama Roadmap a private podcast and 20+ page guide on going from no figures to multiple …
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288. (Strategy Saturday) What to do in the mom fog or when you need to take a step back
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Welcome to another Strategy ($CHMONEY?) Saturday! Today's question is a really good one! q: I feel like I'm in the thick of it. I have a 10 month old baby, a 2 year old and a 4 year old and it's so chaotic right now. I barely have time to do anything outside of take care of the kids and honestly some days by the time I'm done - I end up staring at …
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287. The #1 thing you need to do when it comes to marketing and sales
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Answering a question that I recently got about what is MY number 1 focus when it comes to marketing and sales. I don't think you'll be surprised by my answer xoxo Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales Mama Roadmap a private podcast and 20+ page guide on going from no figures to multiple six figure…
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286. The 9 grid Instagram Marketing Strategy - Pros & Cons?
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Let's talk about The 9 grid and if that is a strategy you should implement in 2024. I have a love/hate relationship with it but I do have some benefits and cons that I want to put on your radar! Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales Mama Roadmap a private podcast and 20+ page guide on going from n…
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285. (Strategy Saturday) Ride on Gods grace for a season
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Welcome to another Strategy ($CHMONEY?) Saturday! Here's our question: q: I struggle with the guilt of not having enough time to spend on my business or spending too much time in my business and not with my daughter. I know I need to give myself grace but I can't really shake the guilt I feel and then I end up doing nothing even though I know focus…
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284. You’re not going to like everything about business, do it anyway - You have to do the work
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A lil rant and encouragement about doing things in business that you don't enjoy. You're welcome mama xoxo Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales Mama Roadmap a private podcast and 20+ page guide on going from no figures to multiple six figures. Inside you'll identify what stage of growth your busi…
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Let's talk about taking how things have changed when it comes to sales and selling your offers in 2024. Take some notes and implement what you can mama! Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales Mama Roadmap a private podcast and 20+ page guide on going from no figures to multiple six figures. Inside …
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282. What’s a realistic timeline to reach six figures in my business? (Strategy Saturday)
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I love today's Strategy Saturday question! What’s a realistic timeline to reach six figures in my business? You talk so much about realistic expectations and goal setting so I’d love to hear a realistic timeline to you Let's dive into it. Remember this is just a big picture timeline, things may happen quicker or slower depending on what season of L…
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281. The infomercial strategy - Permission to lower the price of your offer or have a low ticket offer
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I LOVEEEE infomercials and commercials in general. This year I wasn't impressed with the Super Bowl commercials but usually those are also commercials I pay attention to for strategy! But today I want to share 3 key takeaways from infomercials because they teach so much sales strategy and sales psychology. This also may give you some permission to …
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280. (Strategy Saturday) The truth about setting goals and the power in being realistic
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Happy Strategy Saturday (another long one lol)! Today I'm answering: q: How do you set goals for your business? I feel like I either run out of momentum or just consistently dont hit me goals. I share my philosophy on setting goals that I also mentioned in the previous episode (episode 279) as well as broke down how I currently set goals and option…
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279. [Insider thoughts] How ditching timelines and schedules gave me more peace and profit
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Reporting live with my shower thoughts and doubling down on my new perspective with regards to setting goals in certain seasons. I talk about how ditching timelines and schedules gave me more peace and profit - how I used to set hard deadline and now I don’t. Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales …
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278. You need to outsource - that's the key for MamaCEOs!
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Outsourcing is not an option as a mama, you simply dont have enough time to do all the things and if you do - its going to take a whole lot longer to reach the results you're trying to reach whether its in your personal life or business. Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE Make More Sales Mama Roadmap a private…
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277. Do I undervalue myself & reduce my prices to get sales? [STRATEGY SATURDAY]
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In today's Strategy Saturday I answer the following: Im struggling with being someone they come to for support / advice but they ‘dont’ have the money to pay me for my expertise Do I undervalue myself & reduce my prices to get sales? This SS is a bit longer than I intended but I also really wanted to answer the question fully and there were multipl…
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276. 3 things that aren’t working right now and how I’m overcoming it
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Pulling back the curtain on a few things that aren't hitting for me rn and how I'm navigating this. I'd love to chat about what's working/not working for you in your biz! Feel free to dm me @momsdobusinessdifferent ! ------------- Grab the FREE $CHMONEY Mama Roadmap which is your guide from no figures to multiple six figures. Inside you'll identify…
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We've heard folks say "slow season is in the summer" or "buyers don't buy services in December" but is this a real thing? Today I'll dive into IS there a bad time or slow season in selling and what that may/may not mean for you. ------------- Grab the FREE $CHMONEY Mama Roadmap which is your guide from no figures to multiple six figures. Inside you…
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274. Being vulnerable as a leader with Taryn Jerez of Go For It Creative!
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Taryn Jerez and I have a beautiful conversation about being vulnerable as a leader and what that looks like for you in your business. More importantly the importance of vulnerability and being able to take off your "leader hat" and how to do that and find spaces for that. Some key notes: Showing the hard, shows people what’s possible You stop feeli…
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273. The power of community and in person experiences - Conquer Live Recap
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This episode was supposed to be different and then I just got in a flow talking about my amazing experience being a speaker and attending Conquer Live by my friends Jamie & Heather of the Conquer Community. ------------- Grab the FREE $CHMONEY Mama Roadmap which is your guide from no figures to multiple six figures. Inside you'll identify what stag…
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Here are 5 things I'm CURRENTLY doing (and teaching) to sell my offers! ps. I batched these and messed up the day of the week. Ah well! hahah Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Grab the FREE $CHMONEY Mama Roadmap which is your guide from no figures to multiple six figures. Inside you…
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Here's the thing, you can consistently be visible, grow a community, and still not be able to sell your offer. People may find you valuable and helpful but they may not be in a position to change or have other obstacles and barriers that prevent them from investing. BUT that's not for you to worry about. Instead your energy is best used on folks wh…
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You are allowed to be a mom and have a profitable coaching business. You just have to be smart about it. 😉 I have moms ask me all of the time how I manage having two businesses while raising two toddler boys. Honestly, sometimes I wonder how I do it too ... But here’s what I do know… I do know that you have to do it differently than other biz owner…
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269. How to communicate with your community that you need help or support as a mompreneur
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Let's have a candid chat mama. Full transparency, ya girl has been a little more tired than usual. We had a hectic christmas holiday and getting back into the swing of things and putting the house back together as well as jump back into business has my head spinning to be honest. It's in these moments I'm grateful for my husband and his parents bec…
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268. Trends to increase your visibility and leads that will never go out of style
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Hey Boo Hey! So it's the new year and I know everyone is sharing their trends and predictions for the year but I wanna let you in on a little secret that I'm sure you know but you prob don't think about. None of the trends or predictions are new. Everything is recycled dare I say repurposed. So here are 4 not so trendy trends! ps. I batched these a…
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Going high ticket isn't for the faint and you need receipts and a proven framework or process for how you get people results because buyers as savvy and they want to see you can deliver on your promise! More importantly though - be honest with yourself and who you want to serve. Does it actually make sense to have a high ticket offer? Will they be …
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266. Why coaching hasn't (or currently isn't) working for you
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Honest and candid shower thoughts about Why coaching hasn't (or currently isn't) working for you. Baby hold on to something for this one. I pray this encourages you but also gives you some tangible actions to take going forwards! xoxo Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Grab the FREE …
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265. What is bare minimum in business (especially as mompreneurs)
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Here's the thing. Bare minimum is not a negative - contray to popular belief. Bare minimum is highly efficient. It's recognizing what NEEDS to be done as a priority in order to fullfill or reach a result. That's it. Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Grab the FREE $CHMONEY Mama Roadm…
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264. How to be productive and get back into a routine after the holidays
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Happy New Year! Are you feeling overwhelmed and stressed already? Yep - I feel the pressure too but I'm not giving into the New Year Frenzy because God's timeline is perfect. Let's chat about How to be productive and get back into a routine after the holidays/vacation/time off/etc. Take a deep breath - you don’t have to start the year on January 1s…
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263. The Guide to making more money doing the bare minimum in 2024 for mamaCEOs
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Let's chat about how we are making more money in 2024. Because baby... the money will be in your hands this year and it gets to be simple. Here's the play I want you to focus on if you are in a season of wanting to make $1-7k/month. If you're a six figure girlie theres a few extra steps for you but this is still 100% relevant cus you can very easil…
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262. (STRATEGY SATURDAY) How to say you get results without sharing your personal income
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STRATEGY SATURDAY! 3 ways to share you get results without talking about your personal/business revenue! Cus it really doesn't matter how much YOU make when it comes to can you get your CLIENTS a result. Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Join the Mom's Do Business Different Mastermi…
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261. My 24 month payment plan experience - The pros and cons of extended extended payment plans
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The inside scoop on my experience having a 24 month payment plan and a few pros and cons in case you're considering it! Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Join the Mom's Do Business Different Mastermind a 1:1 & group marketing and sales experience for moms who want to double your sal…
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260. Birthday Reflection - Realistic Expectation, Work-life balance, Planning for the unexpected, Finding more joy/peace in business
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A candid chat and reflection to celebrate my birthday and things I've been asked over the year that I haven't had a chance to talk about. Enjoy! Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Join the Mom's Do Business Different Mastermind a 1:1 & group marketing and sales experience for moms wh…
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259. (Strategy Saturday) - What’s the fastest way to double my income per month!?
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Mama was tired but the answer really is simple! Enjoy xoxo Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group ------------- Join the Mom's Do Business Different Mastermind a 1:1 & group marketing and sales experience for moms who want to double your sales, create five figure launches, and then the strategy to sust…
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Sharing all about how good God was to me in 2023. This year was filled with a ton of highs and lows but ultimately there was a whole lot of beauty in this year and I'm grateful for each one of the mamas I served this year! Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- MamaCEO Retreat - recharge…
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257. Its ok to want to grow your audience or have a large audience
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Keeping it short... you need this message mama. Connect with Andria Singletary of the Mama Turned Mompreneur Podcast Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- MamaCEO Retreat - recharge and re-align yourself and your business in Cartagena, Colombia! ------------- Join the Mom's Do Business …
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256. (Strategy Saturday) How much content do I need to create and for how long?
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It's STRATEGY SATURDAY! Here's our questions for this episode: How much content do I need to create for my business? I'm not really the best at creating content and I just need to know what to start with to get some traction for my business but something I can keep up with as a mom of a busy 4 year old and How long should I create content or how do…
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255. How to approach different platforms to build and grow your biz as a mom - Omni Channel Marketing Pt. 2
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Let's have a little chat about these platforms you can build your business on. No platform is dead, you just have to be strategic and intentional with how you use it. Everything can convert when you prioritize your funnel and know your goals Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- MamaCEO…
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254. Omni-channel Marketing - what is it and why does it matter?
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Today I'm doing a deep dive into the powerful strategy of Omni channel marketing! OCM is: the integration of branding, messaging, and online and offline touchpoints as consumers move down the sales funnel, which creates a more impactful customer experience. And you know that's what I'm all about! More impact while doing the leastttt! Tune in and th…
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253. (Strategy Saturday) What is the right content to push people to sign up for my offers?
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Great Strategy Saturday Question on the type of content to push people to sign up for your offers! Enjoy my take on this! :) Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Moms Do Business Different LIVE - the boutique Conference for moms doing business different MamaCEO Retreat - recharge and r…
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252. How to evolve your marketing and sales strategy to doing the bare minimum
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Today I'm sharing what 3 marketing and sales strategies you need in order to do the bare minimum and still sign clients in your biz consistently! Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ps. The Content = Ca$h workshop is inside the $CHMONEY MAMA MEMBERSHIP (I ended up not making it a stand alone traini…
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251. The stages of the customer journey - breakdown and why you need to do it!
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Today I'm breaking down the one thing you NEED to know in order to sign clients consistently - the customer journey. Without this, your strategy aint going to pop like you want it to and you definitely won't be doing the bare minimum in your biz. So let's chat about this! Tune in and then Let's Chat about it in the Moms Do Business Different Facebo…
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250. (Strategy Saturday) Making your offers sell with no audience to make $3k/mo in 30 days...
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Sassy Kay in full effect on this episode but glad to start this new strategy packed series! Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Moms Do Business Different LIVE - the boutique Conference for moms doing business different MamaCEO Retreat - recharge and re-align yourself and your busines…
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Price is irrelevant when the transformation is profound. This is why my pricing is rooted in my CODB and changes often. So often we focus on the wrong things - the price is secondary to the VALUE you’re providing. When you give value you can literally write your own check because the price won’t be an issue. Tune in and then Let's Chat about it in …
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Today I want to have a candid chat about mom fog. I don't think I've coined this term but I definitely use it to describe our unique experience as moms. Being a mom and business owner is a very unique experience that borders delusion at times but we do this work because we love it and want to create a beautiful life for our kids. That being said, m…
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247. [For the pregnant mamas] How to run your business during the trimesters
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This one is for my pregnant and TTC mamas! Let's chat about how to run your business and navigate things during the trimesters! Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Moms Do Business Different LIVE - the boutique Conference for moms doing business different MamaCEO Retreat - recharge an…
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246. How to position yourself as a leader in your industry... it's not what you think
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Today we are going to chat about how to become the go to leader in your industry, how to position yourself as the expert and how the vague advice you get is missing a key piece of context that will make the strategies ineffective. Tune in and then Let's Chat about it in the Moms Do Business Different Facebook Group! ------------- Moms Do Business D…
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245. How to fix getting engagement but no sales... your messaging is getting lost in translation
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Does this sound like you? Attracting people who say they loveeee your content or people who engage with your content but don't take the next step toward buying or inquiring. Let's talk about your messaging gap and how that's keeping you in a cycle you dont wanna be in mama. Tune in and then Let's Chat about it in the Moms Do Business Different Face…
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244. What to do when you’re not where you want to be in your business “by now”
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Moms Do Business Different LIVE - the boutique Conference for moms doing business different MamaCEO Retreat - recharge and re-align yourself and your business in Cartagena, Colombia! Let's have a really honest conversation about thoughts like: "I feel like I should be further along by now" "I've been in business for x years and I'm not where I shou…
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243. Finding the time to work and grow your business as a mama (with small kids)
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As moms we tend to work around the clock - serving our families and then serving in our businesses. It can be a lot on our plate and sometimes even I reach a point where I say "bump this!" However, we are doing this for a reason so let's chat about how to find the time to work and grow your business as a mama (from the pov of someone with small kid…
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242. How to stack yo' cash and prepare your business for a baby
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Recently I had a client ask me: "I’m so sick during the day it’s hard to do much but I do wonder - how I can better prepare for my maternity leave? What can I do now to earn more so that I can save better." As someone who has personally experienced both sides of the spectrum (a failed maternity leave and taking an extended maternity leave just beca…
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