Outbound 공개
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If you think outbound is dead, you’re either lying or you’re bad at it. Quotas keep rising, your people are grinding, and the pipeline isn’t growing. It’s an equation that drives you mad. While everyone wants more opportunities, only a few know how to build an outbound culture that delivers. I’m Todd Busler, former VP of Sales, now co-founder of Champify, and I’ve spent my career sharpening how to build a company pipeline that’s self-sufficient. On this show, I’m talking to sales leaders who ...
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OUTBOUND

Proofpoint Marketing

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Outbound is a weekly podcast illuminating the stories of sales professionals that have taken the path less traveled to build strong relationships that have led to soaring new heights and beautiful vistas. These are the stories of building relationships in sales that have led to great business outcomes.
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Are you running outbound sales campaigns but not getting replies or meetings? Are you looking to get started with outbound sales and cold outreach but don’t know where to start? If so, you’re in the right place. Each week, B2B outbound sales expert Morgan Williams interviews SaaS founders, agency owners, and offers his own unique insight about proven cold outreach tactics that get replies and book meetings so you can quickly grow MRR without wasting time on things that don’t work: Learn cold ...
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On the State of Outbound Podcast we do two things! We play friendly feud and we talk about outbound sales. Every episode Matt is joined by two people from the outbound sales world to compete in our version of Family Feud. They go head to head and the one with the most points advances to the bonus round. But before that, we talk about outbound sales. Then the champ plays the bonus round with a chance to win Matt's new book, 'Smart Outbound: The Outbound Sales Journal'. Come join the fun on a ...
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LIVE The Outbound Life

Kody McCormick and Kyler McCormick

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We’re The McCormick Brothers. Kyler and Kody. While building our adventure filmmaking brand The Outbound Life, it’s unlocked doors we never thought possible. We’ve traveled the world, landed fortune 500 clients, and have spoken on stages all across the country sharing these experiences. But we still have a lot to learn. We now invite you along on our journey as we sit down with inspiring entrepreneurs, creators, and diverse thought leaders to discuss how to live a life we consider outbound. ...
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Outbound Sales Lift

Tyler Lindley

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Explore the human side of sales and business with host Tyler Lindley. Leaders in their field share a dose of inspiration through stories about life and business. Sales professionals provide tactical tips you can put into practice today. It all comes together to help you chart your path forward. Achieve your goals on your terms — get inspired by stories from extraordinary people, elevate your performance with the latest outbound tactics, and find the lift you need to take your career to the n ...
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The Corporate Data Show is a podcast dedicated to helping business executives manage their marketing data needs. Whether you’re dealing with B2B data, marketing specific data, or retail databases, this podcast is designed to help you think about managing your corporate data needs at the highest level. Each episode features an interview with a thought leader in the data business, discussing topics like: sales intelligence, data as a service, business intelligence, B2B Data, identity resolutio ...
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show series
 
How to rethink outbound by focusing on quality, efficiency, and what actually moves the needle. In this episode, Todd Busler sits down with Andrew Berger, VP of Revenue at Capchase, to talk through how outbound has changed since the early days of cold calling with a phone book. Andrew reflects on lessons from building Square’s outbound engine, how …
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Creating a winning outbound sales culture starts with the right ingredients. In this episode, Todd Busler, Co-Founder and CEO of Champify, breaks down the six key ingredients for creating a successful outbound sales motion. He talks about the importance of commitment, setting clear expectations, and maintaining a rigorous process. Todd also highlig…
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What actually makes an outbound sales engine run at the enterprise level? In this episode, Todd Busler sits down with Zack Sikora, GVP of Sales at Benchling, to talk through what consistent pipeline generation actually looks like at the enterprise level. Zack shares how his time at AppDynamics shaped his thinking around qualification, why AEs must …
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Building a sales system that drives repeatable growth takes structure. In this episode, Todd Busler talks with Mark Niemiec, CRO at Salesloft, about the power of sales scaffolding. Mark shares how zeroing in on Salesloft’s mission—helping sellers win—sharpened their focus and fueled real results. He dives into how blending big-company infrastructur…
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How to build a SaaS company from scratch with a sales-focused mentality from day 1. In this episode, Todd Bustler talks with Alex Olley, Co-Founder and CRO of Reachdesk, about what it really means to build a go-to-market motion from scratch. Alex gets into the bold outbound bets that paid off, why attribution debates are a distraction, and how one …
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How do the best companies build outbound machines that actually work? If you think outbound is dead, you’re either lying or you’re bad at it. I’m Todd Busler, former VP of Sales turned co-founder of Champify, and I’ve spent my career building repeatable systems that drive real pipeline. On this show, I’m talking to sales leaders who have cracked th…
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Hulk Hogan is one of the most recognizable figures on the planet, responsible for making professional wrestling mainstream. With a career spanning over four decades, he has become a global sensation, known for his larger-than-life persona and unforgettable catchphrases. A 12-time world champion and a WWE Hall of Famer (inducted in 2005), Hogan's in…
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Peter Freedman is the Founder of Australian company RØDE, one of the world’s leading technology brands for creators. After taking over his father’s company Freedman Electronics, Peter established RØDE in the early 90s, and with it, kicked off an audio legacy that he is still carrying on today. RØDE started out making high-quality yet affordable stu…
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In this episode of Outbound, Mike Grimberg interviews Emily Ackerman, a director of business development at Bennett Thrasher, about building relationships and trust with prospects. They discuss being authentic, focusing on people over brands, and using stories to connect. Gain insights into developing an authentic personal brand and tips for busine…
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In this episode of Outbound, host Joseph Lewin interviews Melissa Wexler, a seasoned sales leader with over 10 years of experience leading sales teams. They discuss Melissa's unique career journey from being a lawyer to getting into sales, as well as practical tips for building authentic relationships with customers. Main Discussion Points: - Makin…
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In this episode of Outbound, host Joseph Lewin interviews Bob Burg, author of The Go-Giver and keynote speaker, about his approach to building relationships and providing value to ideal customers through a giving mindset. Main discussion points: - The importance of focusing on serving others and discovering their needs in order to build trust and l…
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In this episode of OUTBOUND, Mike Grinberg (CEO of Proofpoint Marketing) shares his perspective on building meaningful relationships with customers and prospects. He emphasizes the importance of being genuinely curious about how their business works in order to have insightful conversations and build trust. Guest Bio: Mike Grinberg is the CEO and C…
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In this episode of OUTBOUND, we are doing something a little different. This is an excerpt from another Proofpoint Marketing show, Relationship-Led Growth Live. Joseph Lewin is joined by Proofpoint’s CEO, Mike Grinberg, for a discussion with Brian Walsh from Force Management. The conversation focuses on how to create alignment within your client's …
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In this episode of OUTBOUND, host Joseph Lewin interviews entrepreneur and CEO of Nexigen, Jon Salisbury, about strategies for building deeper relationships with customers through vulnerability and trust. Jon shares stories and examples from his experience founding multiple companies, including a cybersecurity firm and a smart city startup. Key Dis…
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In this podcast episode, host Joseph Lewin talks with Neil Barrow, founder of RevOps Advisors, about effective conference planning and follow-up strategies for business development in professional services. Neil shares practical tips about attending business conferences, including doing advance research, carefully planning your calendar, and coordi…
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In this episode, Joseph interviews Chad Nikhazy, the EVP of Business Development at Provisions Group, about strategies and tactics for building deeper relationships with ideal customers. Chad shares his "secret sauce" for successful sales over his 25-year career, which boils down to focusing on genuine relationships instead of transactions. Key Dis…
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In this episode of Outbound, Joseph Lewin interviews Max Traylor, a consultant and creator of the "Beers with Max" podcast. They discuss strategies and tactics for building deeper relationships with ideal customers through content creation, collaboration, and providing value. Main discussion points: - Why providing value through a "noble contributi…
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In this episode, Joseph Lewin interviews Matt Dixon, co-author of "The Challenger Sale" and founding partner at DCM Insights, about business development strategies for professional services firms. They discuss Matt's recent research on what today's rainmakers in professional services do differently to drive business. Guest Bio: Matt Dixon is a best…
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In this episode of Outbound, host Joseph Lewin interviews Mickeli Bedore, an enterprise sales expert known for turning around underperforming sales territories. They discuss tactics and mindsets for building trust and respect with prospects to drive sales conversations and close deals. Listeners can expect to learn best practices for discovery call…
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In this episode, Joseph Lewin interviews Andy Rogers, VP of Business Development at Key Tech. They discuss strategies and tactics for building deeper relationships with ideal customers, with a focus on being interested, being interesting, and establishing common ground. Andy shares stories of successful relationship-building that have led to long-t…
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In this episode, Joseph Lewin interviews Mark Colgan about his strategies for building relationships with ideal customers through thought leadership and content creation. Mark shares how he leveraged thought leader interviews and curated content to start conversations with prospects who recently raised funding, ultimately leading to new business. M…
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In this episode, sales consultant Kevin Lawson shares his approach to building meaningful relationships with ideal customers. Listeners can expect to learn practical strategies for connecting with influential people in their target customer's world in order to establish trust and rapport. Main Discussion Points: - The importance of building relatio…
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In this episode of Outbound, Joseph Lewin interviews David Mussan-Levy, a 15-year sales veteran currently the Director of Sales at Synechron. They discuss David's approach to building deeper relationships with customers through personalization, persistence, and bringing value. Listeners can expect to gain tangible tips for researching and understan…
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In this episode of Outbound, host Joseph Lewin speaks with Alex Garner, an account manager at Prosource Technologies, about strategies for building genuine relationships with potential customers before trying to make a sale. They discuss the importance of prioritizing face-to-face interactions, finding ways to show you care about the customer beyon…
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In this episode of Outbound, Joseph Lewin talks to Dee Acosta, Director of Sales and Strategic Growth at Modigi, about the best strategies and tactics for building deep relationships with customers. They discuss taking an all-bound approach, getting into the mindset of buyers, leveraging relationships through networking and referrals, and being aut…
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In this episode, Joseph Lewin interviews Matt Hall about finding and engaging with relevant ecosystems, asking current customers about their ecosystems, and slowly building relationships in those ecosystems over time. Key Discussion Points: - Finding ecosystems where your ideal clients do business and becoming part of them by understanding differen…
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In this episode of Outbound, Logan Lyles shares how content-based networking has helped him build stronger relationships and generate more pipeline. Listen as he outlines practical tactics any salesperson can use to start creating more content with their ideal customers. Main Discussion Points: - What is content-based networking, and how it enabled…
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In this episode of Outbound, host Joseph Lewin speaks with Juan Arcila about effective outbound strategies and tactics to build relationships with your ideal customers. They discuss Juan's approach of "radical honesty" and transparency in sales and how being upfront builds trust and rapport with prospects. Juan provides examples of how he implement…
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In this episode of Outbound, host Joseph Lewin interviews Hailey Wilson, an account executive at HubSpot, about tactics she's found effective for building relationships through outbound sales. Listeners can expect to learn Hailey's "secret sauce" for outbound success, how to leverage video in different stages of the sales process, and actionable ti…
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Texas native Matthew McConaughey is one of Hollywood’s most sought-after leading men. A chance meeting in Austin with casting director and producer Don Phillips led him to director Richard Linklater, who helped launch the actor’s career. Since then, he has won an Academy Award, appeared in over 40 feature films that have grossed over $1 billion; an…
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The most successful salespeople don't wait around for somebody else to build their pipeline. They actively go out and find new customers. But they're also consistent. They consistently nurture existing relationships, close current deals, And build future pipeline. Finding and securing new business is one of the most valuable skills you can build. B…
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You get leads how? On the latest episode of The Corporate Data Show, Rick is joined by Amarli Monderoy, Lead Generation Specialist for Trans World Compliance. In this post-pandemic era, tune in as they discuss how lead generation has changed over the years, and what is still tried and true. About Our Guest: Amarli is a seasoned strategist, showcasi…
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The most important part of your outreach campaign is your list. If your targeting is off, it doesn’t matter how great your offer, copy, or execution is - your campaign is toast. But, if you can find the right audience, it makes everything else so much easier. My guest in this episode is a serial founder who’s developed a technology that uses AI and…
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If you’ve been running cold email campaigns over the past few years you’ve noticed that the number of emails being sent is at an all time high, open rates and reply rates are declining, and it’s never been harder to book meetings with email. Prospects are getting pounded with more and more email daily and at large Enterprises it’s even worse. When …
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Andre Haykal is the Co-Founder of three different companies in the B2B lead generation agency space - KnowledgeX is the most advanced B2B lead gen system for email marketing agencies providing on-demand sales meetings for it’s clients, List Kit provides hyper-personalized B2B contact lists delivered straight to your inbox in 24 hours, and Client As…
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People will tell you that you should only write short emails because prospects have short attention spans and don’t read long copy. As blanket advice this is false. This episode explains why and what to focus on instead so you can get more replies and book more meetings. Join the community - 5,000+ SaaS founders, agency owners, and entrepreneurs sh…
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In this episode I speak with a lead gen pro who has developed a playbook for penetrating accounts and booking meetings with highly technical prospects in one of the toughest industries to crack - and he’s done all of this for a startup that raised one of the largest Series A funding rounds in Europe ever. Karolis Žemaitis is Head of Sales Developme…
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If you’ve ever spent countless hours or $$$ writing custom first lines (or hiring someone to) for your cold emails only to have your campaign flop with a 0% response rate, the reason why is you’re not in touch with the game that’s being played around you. You spend so much time and energy painstakingly personalizing the perfect cold email looking t…
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Antron Brown is a 3X World Champion drag racer from Chesterfield NJ. He became the first Black driver to win a major U.S. auto racing championship when he captured the 2012 NHRA Top Fuel series title. He drives a Top Fuel dragster, which are the fastest accelerating cars in the world. With over 11,000hp, they reach speeds of more than 330mph, doing…
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#104: 236 percent. 236 percent? 236 percent! Yes, Collin Mitchell is serious. He wants to help you increase your positive outbound replies by 236% through personalization. But he doesn’t mean traditional personalization by targeting a persona or an ICP. He doesn’t even mean combing a prospect’s LinkedIn profile to find out where they went to colleg…
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Curtis Bendt is the VP of Sales Strategy and Customer Success at MarketJoy. MarketJoy, Inc. is a B2B sales development firm that is responsible for building a sales funnel of quality leads and speeding up the sales process by interacting with relevant decision makers. MarketJoy works with clients across the United States in a variety of industries,…
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#103: In this episode, JR Butler joins Outbound Sales Lift to discuss how companies can recruit top sales talent. He discusses factors like sales process, unique IP, and equity that can help incoming SDRs get excited about an opportunity. However, JR explains that companies should consider taking their recruiting efforts a step further by targeting…
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#102: Amelia Taylor joins Outbound Sales Lift to describe the role of sales evangelist and why more companies should consider investing in the position. An evangelist is focused on networking, connecting directly with prospects to build strong, trusting relationships. Amelia explains that evangelists typically use social media, making connections o…
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What's in Your Toolbox? On the latest episode of The Corporate Data Show, Rick is joined by Scott Miller, CEO and Founder of RampedUp Data Solutions. With years of experience between them, listen as Rick and Scott talk about the best and worst tools for flat file data manipulation and analysis! About Our Guest: Scott Miller is the founder and CEO o…
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#101: Imagine this — you start a cold call, mention your name and company, and instead of immediately remembering an important meeting they just can’t miss, your prospect says, “Hey, I know you.” Once you’re able to pick your jaw off the floor and start asking a few questions, you learn that your prospect has read a few of your posts on LinkedIn an…
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Tell me if you can relate to this - you reach out to prospects over email, phone, or LinkedIn, and you keep getting the same responses. No thanks. Not interested. Reach out in six months. Or, even worse than a no, you reach out and hear nothing but...crickets. Sometimes it can feel like you're on a cold streak and nothing you're trying is working. …
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