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Build your sales skills and win more business with Killer Media Sales. Find out how to pitch more effectively, close more deals and become a master of your time management. This weekly podcast reveals how you can deliver the best client outcomes, win more business and maximise your sales.
 
COMMUNITY. It is a simple word, and yet entails so much. Social Media is an innovative and trendy tool to reach a new level of community. A new level of fun, with an eye toward enrichment and growth... and community. Relax with me in this Social Web Cafe. Live, learn, laugh, cry, touch, and be touched, by community. This is a podcast version of Social Web Cafe TV and Social Web Cafe Interviews, as well as a few bonus episodes slipped in for fun. ...Because the web should be fun...and social. ...
 
Are you tired of feeling anxious about the lack of growth in your business? Are you sick of not knowing where to start in looking for your ideal client or even how to attract them? Where are they, really? Do you wish that you could quit posting your every thought and moment to social media so that you are noticed? How do you monetize your business? In this podcast, you will find truth to who YOU really are as an entrepreneur. Welcome Home! I‘m glad you‘re here! Hey Friend, I‘m Sabrina Knapp ...
 
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show series
 
For those of us who market our business on social media, we see the impact that social media influencers have on their audiences. They seem to be successful with whatever they touch! Its amazing. I've been watching them and have learned a few things from them over the years. They do three VERY specific things that all of us should do, no matter if …
 
Have you ever wanted to understand why you feel particular emotions, and how are these affecting your sales results? Would you like to know how to control your emotions and behaviours so you can fight adversity and thrive in your work environment? Even more, if you’re looking to hire and expand your sales department, do you want to know what the cr…
 
HAPPY THANKSGIVING! Its hard to focus our businesses on anything other than our product or service. We need to sell in order to make money, so why wouldn't we try to sell, sell, sell to everyone we see or meet. People don't buy products from anyone, they buy from people they trust!! My network marketing friends seem to struggle a bit more with this…
 
In my opinion, a website is necessary for your business. It should be the hub. You can only grow your business, if you're doing everything you can to reach the customers that are out there looking for you. What are they Googling? What are they looking up on their Pinterest? What are their needs? What are they looking for? If you're using those word…
 
The desire to be liked is inherent to the human condition. But as a salesperson a deep understanding of what it is like to be “likeable” is extremely important in the sales process. However, wanting to be liked and please can become a barrier to closing a deal with your client, and as a sales person you have to understand what being “liked” means i…
 
Branding and Marketing are both so important when it comes to showcasing your business and your hard work. We need both of them daily, when targeting our audiences. The two though, are very different. They should be treated differently and used differently in your techniques. You strategy and how you use them, says a lot about you and your knowledg…
 
As women, we struggle to feel needed. Especially in midlife. The kids are grown, the "mom responsibilities" are lifting, the house is quieter (and cleaner!) and we want to contribute to retirement and the life we want to live with our spouse. There are more and more people making the decision to start a business, rather than go back to work, or con…
 
Dealing with competition is always challenging. But in the media sales industry it’s particularly hard when that “competition or competitor” you’re dealing with has a “win-lose” mentality. Usually there’s a level of mutual respect between like-minded competitors and they recognise that bad mouthing, sledging and casting aspersions on the integrity …
 
I'm not sure about you, but I'm SO tired of the fake, over-exaggerated advertising on Facebook. "I can show you how to make 6 figures in 6 months." "If you're not following me, you'll not be successful" "Join my free workshop and learn ALL my tips for success." Gag!!! We've seen them all....right??! The truth is, that is where our self doubt and im…
 
We talk a lot about what we SHOULD be doing in our businesses, or what to add that might make them better...but, we rarely talk about what to quit doing or what might be HURTING the business that we are trying to maintain. Today, I want to talk about four VERY important, simple elements to STOP doing in your business right away! They are easy. This…
 
The media sales industry is constantly changing and with this in mind, using the same pitch each time isn't going to work, because data changes all of the time. Sales people have to adapt quickly to these changes if they want to keep moving forward successfully. In this episode of Killer Media Sales, Alex Whitlock and Russell Stephenson talk about …
 
We all want success. We all do what we know and are told to do. We all add in the appropriate techniques. But...none of it matters if we don't have these things in place. These are very easy, straight forward concepts that SHOULD come naturally, but often don't. What do you need to be successful in your business? And, are you using these things to …
 
Failure is so scary. Those "what if's" start creeping in from all over and they overtake our thoughts and make us quit trying. We put unrealistic time frames on ourselves and feel pressured to succeed. Today, I talk about 4 very real things to try, to switch over a mindset of negative thinking, to a mindset of positive, confident goal building. Kno…
 
Professional sports players will make small steps to slowly increase their skills, speed, strength and other abilities, and many salespeople will follow a similar regime. On this week of Killer Media Sales, Hosts Alex Whitlock and Russell Stephenson delve into the ways in which salespeople can change their mind state about what is possible. They ex…
 
Podcast guest: Miranda Lee! Miranda is young! On the brink of Millennial and Gen Z. She is highly driven and so stinkin' smart! She believes in hard work, second chances and that failures create your character! This interview is good from start to finish...and, she's so stinkin' funny...(a bit of a pun intended, you'll soon understand why!! ;) ) Mi…
 
Freebies. Lead Magnets. Give-aways. We call them different things, but they all attract customers when we are promoting our services. Sometimes, its hard to know what works best when offering free info. Today, I talk about 6 of my very favorite freebies and I give examples as to how you can use them for your business, no matter what your business i…
 
Every day, people are presented with a multitude of decisions to make - whether that is what type of takeaway food to order or whether to spend a large portion of their companies budget on advertising. On this episode of Killer Media Sales, Alex Whitlock and Russell Stephenson decode the miriad ways in which you can help your prospects make easier …
 
Imposter syndrome is real and its ugly. It makes us question ourselves and our worth, to the point it makes us quit sometimes. Confidence is the remedy to any feeling that you have about yourself, your business or how you show up. What if you could post without thinking twice about what you were saying? What if you could post a picture without ques…
 
I love talking about mindset and the effect that it has on our businesses. It is our most necessary, but most under-utilized tool. How your mindset effects your business has direct correlation with how success you are or want to be. Today, I go over 3 exercises that specifically help to turn a bad day, into just a SINGLE bad day. You don't have to …
 
Pancho Mehrotra returns for another episode of Killer Media Sales to unpack the psychology of selling and the competitive drive that is required for salespeople to succeed. For some people, competition is innate and is part of everyday life; for others, it is developed through a process of consistency and practice. Russell and Pancho explore how yo…
 
We love to give free content to our clients and our audience base, but are we going about it the right way? Freebies are super effective to gain eyes and ears, but if you aren't getting them...maybe you better listen in! Today, I talk about 5 tips that have helped me get more eyes on my freebies and in turn, have become clients or part of my audien…
 
HAPPY BIRTHDAY TO ME!! Let's talk about what's new. What's real. What hurts. What Matters. I had some time to think and reflect this week. (p.s. sorry about the audio in this episode, its not so easy to record on the run without my appropriate gear...but still, 1000% worth it!) This week I want to tear into 10 lessons that I've learned or understoo…
 
Salespeople can be sucked into the numbers game, and often can become exhausted in the process. Pancho Mehrotra knows this all too well, and on this weeks episode of Killer Media Sales, he reflects on his career in sales and the lessons learned in the process. Host Russell Stephenson speaks with Pancho about the barriers he faced along the way, how…
 
Help me welcome podcast host Shelley Hoffman, with Successful Networking Moms Podcast. She is a Social Media rockstar and a WAHM who loves her mom bun and NO make-up too! Shelley is passionate about empowering fellow mom-preneurs to create a personal brand and community around their social selling, network marketing, or direct sales business. She e…
 
Relationships. Health. Stress. Goals. Business. All of these things are effected when we have bad personal financial habits at home. Today, we talk about the emotional and mental effects of debt at home and how it can effect these part of our lives. We discuss road maps, outcomes and what it means to use debt responsibly in your personal life to ai…
 
One thing I've learned over the years, being a business owner, is I'm the most overwhelmed when I feel like I'm spinning in all different directions. Life is so busy, and we can't possibly feel "on top of things" if we have no structure in our day or our week. I've created a system of time blocking that makes complete sense for a busy mom, wife and…
 
Its so easy these days to feel unmotivated and bogged down with the heaviness going on in the world. We just want to hibernate. Life, business, family, friends, work, all of it, its too much to get through sometimes. We still have plans and dreams and wishes, but they become distant pipe dreams that we know we won't ever accomplish. But, what if we…
 
Email marketing has been around for decades now, and can sometimes be seen as an afterthought to any media campaign. By looking at EDM's through a fresh perspective, salespeople can guarantee that they keep revenue flowing through good times and bad. On this weeks episode of Killer Media Sales, your hosts Alex Whitlock and Russell Stephenson explor…
 
Life is crazy! Life, kids, business, you time, relationships, all of it. It can be stressful and hard to find time to fit good quality time in. Today, I talk about how you can create priority with your time and not over extend yourself or your relationships in the process. Life moves quickly and it can sneak up and create a lot of stress and unwant…
 
As business owners we forget that we wear a lot of hats. We don't want to all of the time, but its imperative that we do! We need to know a little bit about every single avenue of our businesses and oftentimes we get in a routine of doing the bare minimum. I talk today about the differences in thinking like an employee versus thinking like a CEO an…
 
Have you ever dealt with a difficult situation in your life? Something unexpected happened and you just froze and didn’t know what to do? In this episode of Killer Media Sales Alex Whitlock and Russell Stephenson talk about how a normal situation in sales can turn into a crisis, when something happens quickly or unexpectedly and especially when tho…
 
I hear from women (especially) all of the time about their support system being very negative. Whether its their spouse, or friends, or parents or whoever. Its a REAL, painful thing. We want everyone to see our vision and offer up hands of support and belief. But...the reality is, some just can see the big picture like we do. Maybe they have seen s…
 
Sometimes life can get crazy. We feel all jumbled inside and aren't sure where to turn or what to start next. So we don't. We freeze and quit taking action. We feel like we are all over the place, I even joke that I have "ADD brain today". I've been doing a lot of research into ADHA VS Multi-passionate people, as I've always thought of it negativel…
 
We all like to be out of our comfort zone every once in a while, but we also need to maintain a belief that things are possible by analysing our shortcomings and celebrating our successes. On this weeks episode of Killer Media Sales, Alex Whitlock and Russell Stephenson explore the benefits and methods to maintaining a positive mindset in the sales…
 
I've been talking so much about the hold that social media has on us as business owners. Network marketers especially, are led to believe that they can ONLY thrive and survive on social media. But...I've come to realize I can run these platforms on my laptop, AS A TOOL. I don't need to have them on my phone 24/7 controlling my life and crossing my …
 
I've been trying to get my business off of social media for a while now. I've been exploring a lot of techniques outside of social media that make sense and I can still do while maintaining my freedom and home based business. Listen, I'm a work-from-home-mom too! I want to build my own schedule and pay myself. So, I try to work as hard as I can at …
 
Meetings are a powerful tool for getting you closer to your clients, but approached the wrong way, they can be quite counter productive. On this episode of Killer Media Sales, Hosts Alex Whitlock and Russell Stephenson outline the miriad ways to think about meetings with clients, and how you can gently take control and shift the focus toward your o…
 
Business is hard and can be very frustrating. If you don't have joy in your business, or build your business based on passion, its hard to get back into the growth mindset. We settle for failure and that's never good. Today, I talk about the 4 main fundamentals that business should be built on...however, I add my own spin, with a 5th that I coach a…
 
I think its great that there are so many new entrepreneurs in the world today. That means we are continually thinking and growing. Have you considered starting a business? Do you have a business and aren't seeing the success that you would like? That's okay, lets re-hash some of the things that REALLY make businesses successful. Sometimes, going ba…
 
Speaking with someone you don't know about money can be a challenging endevour. Different prospects will have varying goals and objectives, so it is important to have an open mind throughout the process. On this episode of Killer Media Sales, Hosts Russell Stephenson and Alex Whitlock attempt to navigate the challenges and concerns faced by salespe…
 
Covid 19 and its aftermath have been so hard. Its heavy stuff we deal with everyday at home, at school, at work, in our own heads. But, what about those of us who are business owners? How are you handling this? Hanging in there? Need help? Excited about the changes? Today, I want to talk about a few things that I have found help with my mindset and…
 
YES!! You do see a new title and Art on this podcast. Same podcast, just some small changes. Our description and what we are going to do here has also changed! Why? Well...we are going to talk about it at length today. Simply put. SEO and keywords. Your audience...you know...the people that you are trying to talk to. The ones you can actually help.…
 
Do you ever feel like your brain is on overload? Do you just feel like you have too many ideas, and too many people to message, and too many things to post, and too many things to sift through? I did. Every. Single. Day. The power that overwhelm has on a business owner is so real. It just makes us want to give up and quit our dreams. But...what if …
 
Fresh Pineapple is AMAZING! I've always loved it, for as long as I can remember...but, I always thought the effort I had to put forth to cut it fresh maybe wasn't worth it, so I went for the canned option. But....I just didn't KNOW how easy it was to cut a fresh pineapple. I assumed it would be difficult and not worth it. I opted to take the short …
 
For new and old salespeople, timing is always hard to master. From putting pressure on too early, to missing the boat completely - there can be no understating that timing of certain messaging is critical. On this episode of Killer Media Sales, Hosts Alex Whitlock and Russell Stephenson analyse the benefits of applying pressure in different parts o…
 
Looking real and organic in conversations is sometimes difficult, especially on line. So many times, we don't want to put our lives and our "hot mess" on Facebook, but did you know that actually helps you look relatable? People want to know that you are like them and being open and honest can be the bridge between looking fake and being someone the…
 
Imposter syndrome, doubt, negative self worth. Yuck! Ewww. Those are all super scary terms that we use to label our own worth. Why? Doing new things is hard enough, right? Its takes super human strength just to muster up the courage to approach a prospect or launch a new service or to leave our comfort zones...let alone actually believe that we are…
 
One of the challenges that salespeople face is that they have to deal with a lot of information and can get overloaded really quickly if they don't know how to prioritise. In this episode of Killer Media Sales, Alex Whitlock and Russell Stephenson talk about the importance of hierarchisation of the information in the sales process. In particular, w…
 
Today's episode is for EVERY kind of business owner. You may think to yourself "I've been there, done that!" But, do you ever just go back to the basics? Today, we are going to dissect 5 things that you can consistently do to keep your business moving in the right track. I know that once in a while, my business get slow, or doesn't feel very positi…
 
Wow! Today's episode is fun, believe it or not! Mindset is tough. As people in general, we talk badly to ourselves. We are our own worst critics most days. But....as business owners, it gets so much worse. We aren't worthy. We aren't good enough. We aren't smart enough. We don't have time. We don't want to do it alone. Today though, we are going to…
 
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