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eCommerce Merchandising For Musicians, Artists, And Celebrities - Surge #121 For creative entrepreneurs, eCommerce merchandising is tough. You must control the process from manufacturing the quality of the merchandise, along with your brand. Then you can find your key customer.저자 Optimum7
 
Retainer Models For Technology And Custom Software Projects - Surge #116 Learn how monthly E-Commerce Custom Software maintenance retainers work and how these service retainers help you get more efficient. Move fast with low-cost monthly retainers for B2B Software Projects.저자 Optimum7
 
How To Choose The Right Technology And Platform For A Subscription-Based eCommerce Business - Surge #115 Find out which platforms excel at the handling of subscription based e-commerce businesses and why having the right technology is crucial.저자 Optimum7
 
Industry Specific Marketing: Is Hiring An Industry Specific Agency Necessary? - Surge #112 Businesses do not need to hire an industry-specific marketing agency in order to grow online. Learn how industry-specific digital agencies can be limiting.저자 Optimum7
 
SEO Priorities For 2021 - Surge #110 When performing SEO in 2021, your top priority needs to be user experience, improving core web vitals, and technical elements. Learn how to adapt your SEO strategy to the most recent Google Algorithm update and where to focus your marketing efforts.저자 Optimum7
 
Agency Growth: How Sales & Marketing Work Together - Surge #109 Learn how marketing and sales can work together to grow a Marketing, SEO, PPC, PR agency, the benefits of a strong relationship between marketing & sales departments, and how their efforts can improve revenue by working together.저자 Optimum7
 
How to Sell eCommerce Products on Facebook Using Video - Surge #108 Videos are cheap advertisements on Facebook and YouTube. A good video could get you one million impressions for $1,000. It works because you get the targeted audiences' attention for sixty to ninety seconds. If you are an eCommerce business and you don't do videos for your products…
 
How to Grow Your Agency Through Partnerships - Surge #107 Building partnerships allow you to specialize and optimize your current competitive advantage. With marketing, different fields and practices exist, which demand different uses of time. The Optimum7 marketers are good at structure, backend, code, and customized e-commerce strategies. They do…
 
How to Market Tobacco Products and Restricted Products Online - Surge #106 Every retailer of nonessential products is remote thanks to the pandemic. Every business needs to go one hundred percent digital. With any kind of tobacco or restricted products, advertising online is harder. Why? Because Facebook will not allow it. Google AdWords will not a…
 
B2B eCommerce Business Opportunities in 2021 - Surge #105 COVID-related shutdowns started in March 2020. Since then businesses have scrambled to go online. Obviously B2B businesses are taking a longer time to make the transition. This can lead to opportunity costs and losses.저자 Optimum7
 
How To Build An eCommerce B2B Industrial Website - Surge #104 Many manufacturing, industrial, or machinery B2B businesses are setting up online stores. Thanks to recent events, they have to go remote. That means updating their website. Whether you are B2B or B2C, customers are now online.저자 Optimum7
 
How to Run Effective Google Shopping Ads with Variant Product Pricing - Surge #103 Multiple customers have variant products. They always encounter the same issue when they're trying to run these Google Shopping campaigns. Suppose you have an eCommerce site on BigCommerce, Volusion, or Shopify. They show product options the same way. You sell this j…
 
How To Plan An eCommerce Re-Design / Re-Branding - Surge #102 Clients and prospects often ask about design: “Should I do a template or custom design? I don't have my brand guidelines. Should I redesign my site or redo my brand? In your opinion, for an ecommerce business, when does it make sense to do a full scope redesign?…
 
Guest Blog Posts and Authority for eCommerce Sites - Surge #100 Ninety percent of Optimum7’s clients are eCommerce businesses. They need content marketing strategies with these clients, because SEO will earn them revenue. Experience has taught the developers this fact: most eCommerce sites with their main URLs and homepage will get all the backlink…
 
eCommerce Sales Nurture & Sales Flows - Surge #99 If you are having difficulties with your system and this integrated ecosystem-- where you record your calls -- make sure that your representatives are answering your calls. You have a sales flow, and sales playbook where everyone is on the same page. If you need any assistance with this, reach out t…
 
How To Build A Scalable Agency - Surge #98 Optimum7 has been in business for fourteen years. The managers know the pain points that are involved with growing your agency and scaling your agency. It doesn't have to do with sales only, but rather specific checkpoints with your clients, your touchpoints, the results that you generate.…
 
How to Build an eCommerce SaaS Tool Or Add-On - Surge #96 If you're in the eCommerce space as a business owner or agency providing services for marketing or PR, you know everyone's trying to go 100% digital and eCommerce is a big part of this. Just look at the stocks of Amazon or any other public eCommerce company out there you're going to see that…
 
Why Do You Need a Development Partner If You Are a Marketing Agency - Surge #95 We work with a few marketing agencies out there and one of the main reasons that marketing agencies or even PR agencies and business coaches and consultants, they reach out to us is because they're not able to figure out the technical elements or the technical requireme…
 
How To Choose The Right Keywords For SEO (eCommerce Edition) - Surge #93 To do any keyword research, marketers need multiple tools. New ones come out every year, and good development teams keep on top of technology trends.저자 Optimum7
 
eCommerce Marketing Budget Allocation - Surge Session #92 Clients often ask, "Well, how much should I be spending on Facebook? Or how much should I be spending on Google? How much should I be spending on SEO?" This depends on your existing brand, what stage you're at as a company, whether you're a startup or established.…
 
How Much Does an eCommerce Platform Migration or Custom Development Cost? - Surge Session #91 Optimum7 receives approximately two to three hundred requests monthly for platform migration, additional features or functionality to maximize conversions, and the eCommerce bottom line. The marketers have to often discuss pricing with prospects, because t…
 
Why Should You Do eCommerce Conversion Rate Optimization On A Monthly Basis - Surge Session #90 Conversion Rate Optimization (CRO) needs to be looked at as an ongoing basis. Learn why eCommerce conversion optimization is more than a one time process plus tools and strategies to improve revenue.저자 Optimum7
 
Top B2B eCommerce Features and Functionalities - Surge Session #89 Thanks to COVID, B2B businesses have gone digital, from large corporations to small businesses. If you are running a B2B business and you want to add e-commerce capabilities, you need these features and functionalities.저자 Optimum7
 
Holiday eCommerce: 2020 Preparation Guide - Surge Session #88 Due to recent events, the 2020 holiday season will become competitive. The markets will drive more revenue than it did last year. From 2018 to 2019, we saw a 13% increase in eCommerce sales, during the Christmas season. We saw Black Friday and Cyber Monday increase by 20%. Due to recent …
 
eCommerce Strategies For Selling High-Ticket Items - Surge Session #87 Many potential clients admit, "I'm having a difficult time selling products online." The Optimum7 marketers take a look at their site and we see that they have a pretty high price point product, from furniture to jewelry. They typically see that these individuals who have an ave…
 
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