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SaaS Business Secrets, formerly known as the Affiliate Marketing Influencer podcast with Stacia Kennedy. Helping you generate income online through Software as a Service (SaaS). https://StaciaKennedy.com
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The Longcut breaks down the illusion of the overnight success by sharing the stories of those who have successfully created, launched, and grown software businesses to solve a problem. In the fiercely competitive world of SaaS, Ryan introduces you to the brilliant minds behind the businesses we admire. You’ll hear perils and pitfalls, stories of staggering success, candid conversations, and what drives these owners, entrepreneurs, and innovators forward. Key themes we’ll explore include prod ...
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Listen to wisdom from the true champions of SaaS. Stephen Cummins interviews founders of hyper-growth SaaS ScaleUps with category leading data for customer success & employee success. Interviews are conducted face to face in Dublin, Lisbon, Berlin, Hong Kong & New Orleans (no remote calls). We examine personal histories, learnings & opinions of the world’s most successful SaaS StartUp entrepreneurs. We cover most of these in each episode; short life history, the WHY, day in the life, persona ...
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Easygoing conversations with marketing execs, CEOs, and entrepreneurs who have led their companies to impressive business growth while maintaining a strong ethical compass. Join us as we dive deep into practical conversations with leaders in the B2B space who have skillfully woven marketing campaigns with a mindful approach towards social good. The podcast, previously known for over 60 episodes as “Forward Launch Your SaaS,” has had guests from notable companies like Hotjar, Otter.ai, Propos ...
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show series
 
Think Facebook ads are a money pit? Here's how to turn that around and profit big! Facebook Ads Demystified: Maximize Your Marketing Success Ever wondered why your Facebook ads aren't delivering the ROI you expected? You're not alone. This deep dive into Facebook advertising uncovers the truths behind common misconceptions, revealing that the key t…
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Unlock the secrets to skyrocketing your sales with high-ticket Facebook ads! If you're aiming to push offers ranging from $500 to $10,000 but find the learning phase and conversion campaigns a challenge, this guide is your new best friend. We're diving deep into strategies that bypass traditional hurdles, focusing on volume, quality of traffic, and…
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Hey there! So, let me give you the lowdown on how I, with a decade of experience under my belt, transformed a brand to rake in over a million bucks a month. It’s all about saying ‘to hell with ROAS’ and embracing Profitable Scaling Margin (PSM). No algorithm hacks, no endless hours, just pure, profitable scaling. ► Education Resources - The Faceboo…
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Are you a Facebook marketer who's looking for ways to make your job easier? Then you won't want to miss this video! In it, we take you step-by-step through the process of using A.I., and I'll show you my ChatGpt prompts along with two other fantastic tools, to turn a video ad into some of the best ad copy you've ever seen. By the end of the video, …
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Facebook Ads stand as a cornerstone for success in 2024. The introduction of the 3:2:2 method marks a pivotal shift, offering businesses an innovative strategy to scale effectively and tap into new audience segments. This video unveils the powerful 3:2:2 method for Facebook ads, a revolutionary approach for 2024. You'll learn to create sustainable,…
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Unbelievable Video Magic: 1000 Videos in 30 Mins for Less Than $100! Discover the secret to massive video output without breaking the bank. In this guide, I'll unveil how you can revolutionize your content strategy, creating over a thousand videos in just 30 minutes, all for under $100. Dive into the world of efficient video production and never lo…
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Cost caps can make or break your Facebook ads – learn how to dominate in 2024! In this comprehensive guide, we delve into the intricacies of managing your ad spend effectively with cost caps. Discover how to leverage this powerful tool to maintain control over your Cost Per Action (CPA) while scaling your campaigns efficiently. With insights drawn …
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Hey folks, it's your favorite professor Charley T here! In this Facebook Ads masterclass, I'll be taking you through the A to Z of creating and scaling a Facebook Ad account, starting from ground zero. Interested in Facebook Ads 2023 and broad targeting on Facebook? Then you're in the right place. This isn't just a quick guide - it's an in-depth tu…
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In this comprehensive guide, I'll walk you through the transformative journey of optimizing your Facebook ad campaigns by harnessing the power of automation. Gone are the days of manual adjustments and the constant anxiety over budget mismanagement. Through a detailed exploration, we'll unravel the mysteries behind setting up automated rules that n…
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Dive into my million-dollar journey - real strategies, real success. Trust me, it’s a game-changer. 🚀 Unlock the secrets to building a million-dollar business from scratch. From pivotal Business & YouTube strategies to invaluable team insights and essential tools, I'm sharing it all. This isn’t just another success story; it’s a roadmap to your own…
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Ever wondered how some media buyers turn modest budgets into seven-figure incomes? ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/MBASignUpLink - Disrupter School (Trial for $100): https://bit.ly/DisrupterSchoolEnroll - Facebook Disrupter Group (free): https://bit.ly/DisrupterFacebookGroup ► Work with me directly - Disrupter A…
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CHECK OUT MY RECENT PODCAST WITH TRIPLE WHALE In this episode of Adspend, Charley Tichenor, Founder of Disrupter School, joins the show to discuss important topics in marketing strategy, creative agency strategies, and working with clients as an agency. Charley shares insights on how to allocate funds in marketing strategy, how creative agencies ca…
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In today's episode, Stacia walks through her journey of turning life's challenges into a six-figure business and shares the key strategies that defied the odds, proving that it's never too late to achieve your entrepreneurial dreams. 15 Years of Expertise: With over 15 years of experience in real estate and online marketing, Stacia has been a guidi…
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This is Robbie's story, a seasoned digital marketer whose experiences in the Facebook Ads MBA Program have significantly shaped his professional trajectory. By intertwining key learnings from his Facebook Ads MBA Program experience with real-world applications in digital marketing, Robbie offers a unique perspective that is both enlightening and in…
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Get ready for the biggest ad of the week featuring Fraser! This time, it's a simple static ad from our mutual friend Jason at Doe Beauty. Even though it's simple, it's absolutely smashing it. We were blown away by last week's video, so you won't want to miss this one either. Get excited and hit that subscribe button! Doe Lashes https://doebeauty.co…
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Meet Charles Tichenor IV, a leading Facebook advertiser in the US, credited with generating over $1 billion in revenue. With a decade of experience, Charley has managed 7-figure daily budgets for brands like Schwarzkopf, Nissan, and CBS. His early work included handling Facebook ads for Apple and New Balance, with budgets ranging from $10,000 to $1…
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Today's video delves into dissecting an advertisement by Hopper, an app that offers cheap hotel deals. We'll explore the unconventional format of their static ad and discuss how it captivates audience attention, thereby serving as an effective top-of-the-funnel ad. Additionally, we'll uncover key insights on how this ad mirrors organic content, emp…
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In this episode of SaaS Business Secrets, Stacia explores the significance of effective advertising for agencies with an expert in the field, Sam Carlson. A trailblazer in the industry, Sam Carlson co-founded UpHex to empower agencies like yours. Unveiling UpHex: Sam Carlson shares his journey and experiences as a Facebook ads specialist and the in…
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Want more customers from your Facebook campaigns? Looking for a model for scaling Facebook ads? Discover a three-step Facebook ads strategy to scale your business results. Connect with Michael Stelzner - Instagram: https://instagram.com/stelzner 🔔 Subscribe to this podcast for More Social Media Marketing Insights/ Youtube: https://youtube.com/socia…
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► Education Resources - The Facebook Ads MBA Program: https://bit.ly/JoinTheMBAStandard - Disrupter School (Trial for $100): https://bit.ly/DisrupterSchoolEnroll - Facebook Disrupter Group (free): https://bit.ly/DisrupterFacebookGroup ► Work with me directly - Disrupter Agency: https://bit.ly/DisrupterAgency ► Newsletter & Merchandise - Shape of Di…
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Discover the Definitive Guide to Scaling on Facebook - Part 1! Hey there, amazing peeps! Today, we dive deep into the definitive guide to Scaling on Facebook in our latest episode, and it's jam-packed with valuable insights that can help take your business to the next level. So, without further ado, let's jump into all the juicy details. In this ep…
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Welcome to a very special edition of Digital Marketing Five, where we delve into the future: our predictions for 2024 are here. As a new father, I bring a fresh perspective to this year's forecasts. With a track record of 80% accuracy over the past four years, these insights are not to be missed. Let’s explore what the next year holds, including my…
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The Secret Sauce to Skyrocketing Business Growth in the E-commerce World In today's digital age, the e-commerce landscape is bustling with brands vying for consumer attention. Among them, brands like Underoutfit have managed to carve a niche, witnessing a meteoric rise from 50k to an impressive million in a short span. While there's no magic formul…
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Discover why 90% of ad agencies fail 90% of their clients and the 3 red flags to watch out for. Plus, a surprise that could change your business forever! ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/MBASignUpLink - Disrupter School (Trial for $100): https://bit.ly/DisrupterSchoolEnroll - Facebook Disrupter Group (free): http…
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Hey folks, it's your favorite professor Charley T here! In this Facebook Ads masterclass, I'll be taking you through the A to Z of creating 3:2:2 ads and scaling a Facebook Ad account, starting from ground zero. Tired of endless cycles of creative testing that drain time and resources? Our groundbreaking approach leverages machine learning to optim…
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The Real Blueprint for Scaling Your Business: Forget ROAS, Focus on PSM Hello, savvy entrepreneurs! Today, we're diving into the nitty-gritty of scaling your business. Forget about ROAS (Return on Ad Spend) and all the other buzzwords that make you feel like you're in a never-ending episode of "Shark Tank." We're talking about Profitable Scaling Ma…
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In this episode of SaaS Business Secrets, Stacia explores into the world of metrics mastery and the impact it can have on your business with Carolyn O'Brien, a metrics strategist extraordinaire. Why Metrics Matter: Stacia and Carolyn discuss the crucial role of numbers in making informed business decisions. Carolyn emphasizes how metrics take the g…
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Scaling Facebook ads is an art and science combined. If you're looking to amplify your reach without causing ad fatigue, it's crucial to master creative testing. This is the third installment in a series that has previously touched on measuring results and identifying a hero offer. This segment, however, is all about constructing ads that remain fr…
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The Comprehensive Guide to Identifying Your Hero Offer for Facebook Advertising Scaling your Facebook ads isn't just about metrics; it's about a strategic approach. At the heart of this strategy is your 'Hero Offer'. This guide will walk you through the steps to identify and leverage it effectively. ► Education Resources - The Facebook Ads MBA Prog…
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Scaling Facebook Ads: The Deep Dive You've Been Waiting For So, you've been burning the midnight oil, trying to crack the enigma of scaling Facebook ads, haven't you? Well, take a deep breath, because you're about to embark on a transformative journey. As someone who's been elbow-deep, turning businesses from fledglings to giants, I'm here to spill…
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In this episode of SaaS Business Secrets, Stacia dives into the pivotal decision of whether to become a SaaSpreneur with GoHighLevel or opt for the affiliate route. Drawing from experience and recent conversations with interested users, Stacia sheds light on the considerations one must make when choosing between these two paths in the realm of SaaS…
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Unlocking the Power of Facebook Advertising and Machine Learning for Business Growth In today's digital age, businesses are hustling harder than ever. They're launching countless ads, testing every possible variable, and hoping for that golden ticket to success. But here's the million-dollar question: If every test supposedly boosts performance by …
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Here are the timestamps for each topic: 0:00: From $50k/week to $1M/week 7:20: Metrics to look at if you want to scale your brand 11:02: How to identify the Hero Product of your store 13:24: Promoting multiple products? Watch this 17:52: Making +$100k/mo with a sold-out product 20:33: Turning off ads because of negative comments 22:27: The tactics …
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In this episode, Stacia Kennedy welcomes her mentor Jason Wardrop and discusses his journey into becoming an 8-figure "SaaSpreneur" (software as a service entrepreneur). Jason shares insights into his background, transitioning from real estate to the tech industry, and the challenges he faced in building his first software company. Transition to Sa…
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In this episode of Adspend, Charley Tichenor, Founder of Disrupter School, joins the show to discuss important topics in marketing strategy, creative agency strategies, and working with clients as an agency. Charley shares insights on how to allocate funds in marketing strategy, how creative agencies can align with company goals, and how to work wi…
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In this episode, Stacia introduces Shaun Clark, one of the co-founders of GoHighLevel. They explore how High Level can be a game-changer for businesses, especially for agency owners looking to create a SaaS business model through white-labeling. Shaun's SaaS Journey: Shaun shares his journey in the SaaS industry, which began with an answering servi…
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Listen to this podcast to get Charley T's formula for streamlined Facebook Ads accounts, managed by a simple set of rules, designed to get you out of the trenches and focused on other areas of greater leverage, like creative. 🔵 Charley T's interesting/impressive origin story 🔵 What the Facebook Newsfeed REALLY is and what that means 🔵 How to drive …
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From being a heroin addict to running $1M/day for Nissan to being on his way to a $100M brand, Charley Tichenor is truly “The Facebook Disrupter.” This was one of the most inspiring interviews I’ve ever had. Charley brings 100%, 100% of the time. He hates ROAS & MER. He believes in simplicity over complexity. He trusts the math, not his emotions. A…
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Join Stacia as she engages GoHighLevel's Director of Marketing Chase Buckner in this insightful discussion about the fascinating world of marketing services and conversational AI. They're diving deep into how these tech wonders are transforming how businesses engage with customers. The Shift from Selling Leads to ConversationsThe old method of sell…
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In today's digital age, Facebook stands tall as the premier platform for businesses aiming to elevate their brand. But here's the catch: the landscape has evolved, and strategies that worked in 2015 might not cut it today. To truly harness the power of Facebook, one must understand its nuances and adapt to its ever-changing algorithms. Resources ► …
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Let's address the elephant in the room: the three KPIs that have been hailed as the holy trinity of advertising metrics - CTR (Click Through Rate), ROAS (Return On Ad Spend), and Conversion Rate. For years, these metrics have been paraded around as the gold standard for measuring ad success. But here's the twist: they might not be as golden as we'v…
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Welcome to SaaSBusinessSecrets.com Podcast In today's episode with GoHighLevel co-founder Robin Alex, Stacia Kennedy dives into the world of SaaS agencies and how HighLevel plays a key role in simplifying and growing them. Recurring Revenue Magic: Discover how the secret sauce to success is turning your services into a recurring revenue model. Forg…
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Charley is one of the Top 100 Facebook Advertising Experts in the USA. He has generated 9figures USD in Revenue and has been published in Facebook Success Stories & Case Studies, DTC Newsletter & Utopia. Charley helps businesses and agencies to make Facebook Advertising simple and easy while scaling success. Charley started his career as a data ent…
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In this video, I'll cover the secrets to raising money for your startup, marketing it to the world, and making sure you don't end up going underwater. Everybody wants to run a successful startup, but nobody gives away the blueprint. That's exactly what I did in this video, make sure to watch til the end to see how. ✅ Sarah Levinger's 'USING PSYCHOL…
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Jesse and I talk about the gap between what clients need in the real world and what agencies are providing. Learn the finer points of client management, onboarding and contracts! Jesse is a super successful agency builder and we talk tips on how to scale an agency and build a structure that meets the needs of clients in the real world. Jesse has a …
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Here's how to turn $1,000 a week into $1,000,000... like I have done several times in the last few years... step by step... enjoy! ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/MBASignUpLink - Disrupter School (Trial for $100): https://bit.ly/DisrupterSchoolEnroll - Facebook Disrupter Group (free): https://bit.ly/DisrupterFac…
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Scaling a business can be difficult. It's exciting... but it comes with its own fair share of hurdles. In this video, I go over multiple backstories of popular companies, and how they pushed through various challenges they faced as they were scaling. Channels: / @ctthedisrupter / @ctthedisruptershorts / @disrupterschool / @DisrupterSchoolInterviews…
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Discover the untapped potential of Dynamic Product Ads (DPA)! Learn how to use DPA not just to lower CPA, but also as a powerful market research tool to understand your customers better and optimize your product offerings. This guide could revolutionize your Facebook advertising strategy! ► Education Resources - The Facebook Ads MBA Program: https:…
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Stop Working SO HARD just to Make LESS MONEY! Unlock the secret to turbocharging your ad campaigns! Discover how automated rules and auto-optimizers can drive your success. Ready for a revolution? Dive in! ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/MBASignUpLink - Disrupter School (Trial for $100): https://bit.ly/Disrupter…
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