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the best (and second best) way i know to get quality leads
Manage episode 465248613 series 3601278
Liz Wilcox에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Liz Wilcox 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Tired of hearing, "I get leads, but nobody buys"? In this episode, Liz Wilcox — the Fresh Princess of Email Marketing — shares her top two proven ways to attract high-quality leads who actually buy, reply, and stick around. These strategies come straight from her own business — the same ones that helped her build an email list where over 50% of subscribers are paying customers.
Episode HighlightsWhy "more leads" doesn't mean "better leads."
The #1 way to attract quality leads: affiliate marketing.
Customers who come in through affiliates are already invested.
They're buyers first, which means they're more engaged and more likely to become long-term fans.
"Customers create community — not the other way around."
The #2 way: podcast guesting.
How being in someone's earbuds for 20–30 minutes creates instant know, like, and trust.
Why guesting converts better than bundles, cold traffic, or social links.
Liz has appeared on nearly 300 podcasts — and credits this strategy for half her customer base.
Why podcast audiences are naturally warm — and how to craft talking points that make them want to subscribe immediately.
How both strategies work together to create long-term, high-quality relationships with your audience.
Start with customers: Selling first builds stronger communities than "community-first" approaches.
Affiliate programs work: Happy customers are your best marketers — give them a reason to share.
Podcast guesting builds trust: Being heard builds authority and attracts serious buyers.
Intentionality matters: Take time to create affiliate resources and podcast pitches that feel natural and valuable.
You don't need more traffic — you need better relationships.
Check out Liz's Email Marketing Membership here
Join the Email Sound Booth Facebook group here
Check out Liz's free welcome sequence here
Liz's Kit [Convertkit] affiliate link
Rather watch the Podcast? Check out WATCHLIZ.COM
Episode 18: 3 Ways to Grow Your Email List and 1 Way to Think Twice Before Using
Episode 67: 5 List Building Ideas for People Who Love Social Media
170 에피소드
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