Campus Series: Tim Butler - Asking The Right Questions

Tech Sales is for Hustlers

Sales is an often-misunderstood profession, and it’s not always a “top of mind” career path for college students.

Yet through his dedicated efforts in higher education, Tim Butler is working to change all of that. As the Director of the Steele Center for Professional Selling at the University of North Alabama, Tim is pioneering a sales program that is changing the lives of the students by setting them up for success in the sales world.

As he explains to his students, a sales career is about much more than the money - it’s about adding value to a company. And he refuses to believe there is only one type of person or personality that thrives in sales. It’s about product knowledge, problem-solving capabilities, and critical thinking, all of which can be taught in sales education.

In this episode of Tech Sales is for Hustlers: Campus Series, hosts Kristen Wisdorf and Libby Galatis get Tim Butler’s take on breaking the stereotypes around sales, the essential qualities of a successful sales student, and how he is looking to grow the program at the University of North Alabama to reach as many students as possible.